Parents or Prisons Essay Example | Topics and Well Written Essays - 500 words

Parents or Prisons - Essay Example This paper would be dealing with. Morse’s arguments in three points. First, the article stated some news reporting the dumping of a dismembered body by two boys. Such news is common even before because the crime appeals to sensationalism that makes the reading public buy newspapers. Grisly accounts of murders, whether or not involving parents is common since ancient times. Then, the news article was linked by Ms. Morse to the budget cuts imposed by city Mayors except for the Department of Corrections. Apparently, the article missed to establish the main reasons why budget spending for prisons were not part of said budget cuts. The Department of Corrections spending needs to be increased simply because the increasing rate of population also produces a higher incidence of criminality. This doesn’t mean that majority of the crimes can be attributed to juvenile delinquency as caused by children from single-parent homes. There are many factors why the Bureau of Corrections h as to increase spending which the author failed to explain. Instead, the news reports were directly correlated to incidence of juvenile delinquency which lacked substantial evidence. Second, the article cited some studies that link mental illness and single parents.

Assignment 4 Example | Topics and Well Written Essays - 500 words - 8

4 - Assignment Example The Fourteenth Amendment of the United States guarantees all citizens of the United States citizenship rights and equal protection of their rights (Engdahl, 2009). Under the Fourteenth Amendment, all citizens of United States should enjoy their rights without anyone or any organization infringing on these rights. If a policy is put in place to control whether civil servants should have tattoos or how and when they should have tattoos, the policy will be infringing on their rights. This is a right that is enjoyed by all citizens in the United States and excluding a group of citizens from this right based on their status as civil servants will be tantamount to preventing them from enjoying this right as other citizens (Engdahl, 2009). Tattoos are put on the body parts of individual persons. These tattoos do not in any way endanger the lives of the persons who choose to put them in their bodies. As such, they cannot be considered illegal unless in circumstances where the tattoos are meant to disturb public peace by wrongfully targeting other people or when they promote unwanted issues such as racism. The policies on the code of conduct for civil servants address issues such as mode of dressing. Such a policy covers how civil servants should dress and behave in public offices. Such policies are enough because they cover issues such as how much privacy civil servants should display when in office. The above reasons show why a policy on tattoos for any civil servant should not be in place. Such policies will infringe on the rights of civil servants as American citizens. Secondly, the policies will treat civil servants as if they are second-degree citizens. If such policy were to be implemented, then it should apply to all citizens. Comment on thread: The fact that the First Amendment does not provide absolute rights for public employees, it does not provide absolute rights for other citizens and putting tattoos is not an absolute right but a privacy

Actin Expression in Hela Cells by APAAP Immunocytochemistry

Actin Expression in Hela Cells by APAAP Immunocytochemistry Kunthavai Jeevananthan Isolation of mononuclear cells, cell counts, cell staining and immunochemistry Aims: to test the morphology of sheep’s blood smear and to calculate the number of viable cells and the percentage viability of live and dead mononuclear cells. To investigate and analyse actin expression in Hela cells by APAAP immunocytochemistry. There are three main components of blood these include erythrocytes (red blood cells), leukocytes (white blood cells) and thrombocytes (platelets). Leukocytes are produced and store in a number of locations called lymphoid organs inside the body such as the spleen, thymus and the bone marrow through a process known as haematopoiesis. They are part of the bodies primary defence mechanism against infections caused by disease causing microorganisms entering the body. Leukocytes are constantly produced and released into the bloodstream where they circulate the body travelling from organs to lymph nodes where they are stored via the lymph and blood vessels. There are three different types of leukocytes known as granulocytes, lymphocytes and monocytes (Kara, 2011). The granulocytes include eosinophils and basophils which are involved in immune responses and also neutrophils ingest and kill any foreign body that enter the body such as bacteria and fungi. Lymphocytes help to protect against viral infections whereas others develop into antibodies against foreign invasions. Blood smears and differential staining techniques such as the Giemsa and Grunwald staining can be conducted to analyse the morphology of blood cells to help diagnose blood disorders. Mononuclear cells also known as agranulocytes are white blood cells containing one lobed nucleus. These include monocytes and immunocytes such as B-lymphocytes, T-lymphocytes, natural killer (NK) cells and macrophages. Normal blood values vary from around 50, 00 to 10, 000 leukocytes per cubic millimetre. High values of leukocytes are known as leucocytosis and it is most commonly due to inflammations as a result of an immune response or blood diseases such as leukaemia (Marshall, 2008). Low values of leukocytes are known as leukopenia this occurs when the bone marrow is unable to produce sufficient RBC like for example neutrophils which leads to neutropenia, this can make the body more prone to diseases and infections therefore mononuclear cell counts are widely used in immunology, haematological malignancy, oncology and vaccine development to monitor immunological functions and to identify and diagnose blood related conditions. This can be achieved by the Ficoll-Hypaque technique; a density gradient method that separates lymphocytes from other formed elements in blood which can be removed and stained with trypan blue in order to be viewed on a haemocytometer under the microscope. Live cells have an intact cell membrane that is impermeable to certain dyes such as trypan whereas dead cells do not therefore viable cells with a clear cytoplasm and nonviable cells with a blue cytoplasm can be identified and calculated (Harlad and Heinz et al, 2004). Immunocytochemistry is the identification of a tissue by specific antigen-antibody interaction where the antibodies are marked with a visible label for examination under the microscope which was first described by Albert H. Coons in 1941. This technique was further developed in different ways by using different indicator molecules such as fluorescein molecules, biotin and enzymes i.e. peroxidase. APAAP (alkaline phosphatase anti-alkaline phosphatase) is an alkaline phosphatase method first described by Cordell et al in 1984 (John, 2008). Antibodies are proteins known as immunoglobulins (Igs) which are further categorised in to different isotypes. The IgG isotype is most commonly used in immunocytochemistry as its biding is more consistent. Actin is a highly conserved and abundant cytoskeletal protein which exists in six different known isofroms in mammals therefore it can be used to detect cancer cells like Hela cells, a continuously cultured strain isolated from human cervical cance r cells, as they are rapidly multiplying and are rich in Actin. Beta and gamma actin are known as cytoplasmic actin as they are expressed in non-muscle cells. Mouse anti-actin antibody is used in this technique as they are a form of highly conserved globular proteins which are found in cell mortality, structure and integrity of all eukaryotic cells hence are often found around the nucleus in the cytoplasm (Richard, 2010). Results Figure 1 Figure 1.1 Red blood cell Platelets Figure 2Figure 2.1 Figure 3: Hela cells only Figure 4: No Primary control Figure 5: Isotype control Figure 6: Actin Discussion The Giemsa and Grunwald staining of the sheep’s blood smear show the all the red blood cells are approximately the same shape and size however the number of red blood cells present appears to be fairly lower than expected. There are a number of reasons as to why this could have occurred such as lack of iron lead to failure of haemoglobin production therefore the number of red blood cells lost cannot be replaced efficiently. Other causes that may result in decreased numbers of erythrocytes may be due to bone marrow damage or disorders, internal or external bleeding and kidney failure. The red blood cells were all however the same shape and size which shows that there is no cause of concern for diseases related to abnormal shapes of RBCs such as sickle cell anaemia. Although the cells appear spherical in figure 1 this may be due to the low magnification and resolution therefore in order to confirm spherocytosis further analysis in higher resolution and tests need to be carried o ut. The light pink staining in the centre of the RBC shows that the area is less dense indicating the absence of a nucleus and the biconcave structure. The mononuclear cell count shown in figure 2 does not show any live mononuclear cells. There are a number of reasons as to why this may have occurred like for example when pipetting the separated white blood cells layer on top of the ficoll layer may have been taken from the wrong layer of cells. Another point to taken into consideration is that when removing the supernatant the live cells may have also been accidentally removed with it. As sheep’s blood cells were used instead of human blood the layering in ficoll is likely to be slightly different therefore in order to obtain a better sample of live and dead mononuclear cells the white blood cells should be removed closer to the bottom of the tube just above the red blood cell pallet at the bottom. In figure 2 there were no dead cells present in the centre square therefore the percentage viability cannot be calculated by dividing the number of live cells by the number of dead cells. The red blood cell count varies from perso n to person as factors such as the altitude and gender. The normal value of male blood count is 4.5 to 6.0 x106 and in females it is 4.0 and 4.5 x 106 therefore when comparing the sheep’s RBC count of 9.3 x 106 calculated from figure 2 is high. A high number of red cell counts may be due to lung diseases, kidney tumours and polycythaemia vera (PVC). The APAAP immunocytochemistry method conducted shows that the Hela cells are a single lineage as all cells in figure 6 were stained brown when incubated with primary anti-actin antibody and secondary polyclonal Goat anti-mouse antibody which are complimentary to each other hence they will only bind to the same cell lineage with the specific antigen. Figure 5 shows a positive isotype control of hela cells incubated with purified mouse monoclonal. This confirms that the actin antibody specific background staining shown in figure 5 were not due to non-specific interactions of antibody molecules with the HeLa cell sample. Figure 4 also shows that hela cells without the secondary antibody alone without the primary antibody convey no significant background staining caused by DAB hence also supporting the fact the background staining is highly antigen specific (Stross and Jones et al, 1989). This method can be used to analyse the cellular contents, localisation and the distribution of cells in their surroundings and their relationship with other cells in peripheral blood smears, swabs, cell cultures, histological biopsy and bone marrow aspirates hereby giving definitive diagnosis to tumour and cancer diagnosis. An alternative immunocytochemistry method is Avidin-Biotin complex (ABC). Similarly like the APAAP method it involves the application of a primary antibody, secondary antibody however APAAP complex is replaced with Avidin-Biotin peroxidase complex (Buchwalow and Bocker, 2010). Reference Buchwalow, I. B, Bocker. W. (2010). Immunocytochemistry: Basics and method: Immunostaning enchantment. 48-52. Germany. Springer-Verlag. Harald, T., Heinz, D., Trosten, H. (2004). Colour Atlas of haematology: practical microscopic and clinical diagnosis. 63-66. German. Georg Thieme Verlag. John, B. D. (2008). Theory and practice of histological techniques: 433-438. United States of America. Elsevier Limited. Kara, R. (2011). Blood: Physiology and circulation. 16-22. New York. Britannia educational publishing. Marshall, C. C. (2008). Diseases and Disorders: Blood diseases. 103-106. Malaysia. Library congress Catalkukuoging-in-publication-data. Richard, B. W. (2010). Immunocytochemistry: A practical guide to biomedical research. 1-10. United States of America. Springer science and business media. Stross, P. W., Jones, M., Manson, D. Y. (1989). Automation of APAAP immunocytochemical techniques J. clin Pathol. 42(1), 106-112.

Future Of Television Essay -- essays research papers

The Future of Television Hello, and welcome to the wonderful world of time travel. Technology is a growing part of our society today, and it is going to be very important part of our future. I am going to show you what technology is doing for television from now, into the next century. Sit back, relax, and buckle up as we embark on our journey through time.   Ã‚  Ã‚  Ã‚  Ã‚  To start off, HDTV(high definition television) is what we have to look forward to in the next three to five years. Now, you are probably asking yourself what is HDTV? HDTV is an all-digital TV broadcast signal that delivers high-resolution, wide-screen picture, and six channels of digital sound. Though computer experts and scientists are working on a more advanced 3D and polygraphic television, it is too far away to tell when it will be done, and how much it can do. As of now, twenty-six stations have filed their intentions to begin digital broadcasts. Digital television sets are on sale now, though the price is between five to ten thousand dollars. There is a converter box on sale as well that you hook up to your TV, and it changes the regular signal to digital to your TV screen you have at home now. That is approximately three to six thousand dollars. You are probably saying to yourself at this point, â€Å"Other than being more expensive, what am I getting out of a HDTV that I am not getting from the TV at home? To start with, as of now, we use 525 lines of resolution,(makes up the screen, with colors) where HDTV has anywhere from 720 to 1080 (Sobel 73). Next, is the difference between the picture screens. The HDTV has a width to height ratio of 16:9. The average TV now is 4:3. Other than getting a bigger screen with a great picture, you are getting digital sound. HDTV broadcasts will be encoded with Dolby Digital (AC-3) audio, featuring 6 separate audio tracks. Each track can be sent to a different speaker allowing detailing and realistic sound (Sobel 74).   Ã‚  Ã‚  Ã‚  Ã‚  Now, as the tour rolls on, we take a look to see what is in store for us in the near future. By November of 1999, the FCC is requiring that the top 30 markets (cities) join the digital broadcasts. By that time, the average price will drop dramatically(Zwirn interview). On average, the first HDTVs made will be between twenty-four to sixty-four inches. The fact is, the more markets that join di... ...l have the feel of reality. This is called hyper-reality (Zwirn interview).You can watch a whole three hundred and sixty degree shot of any program. This means you can watch a football game from any part of the field. Change the channel to channel 3 and you can watch David Letterman from the audience point of view, or Dave’s point of view. â€Å"Hyper-reality is going to be the most amazing, and breathtaking thing that you will ever see in your life†(Kirkus Barnes and Nobel). Just like HDTV, hyper reality will start off extremely expensive, though just be patient, and in no time you will have one.   Ã‚  Ã‚  Ã‚  Ã‚  I know after that wonderful trip into the future, it is tough to come back to the somewhat boring present. Think about the next time you are watching TV, what it will look like digitally, or in hyper-reality. The way TV is going, it is going to change the way we think, live and learn. It is amazing how far we have come from the first TV, when critics said it turned you into a zombie. Well if TV back then turned you into a zombie, just think about the TV of tomorrow will do to you. The future is waiting at our doorstep, and it is our turn to let it into our lives.

Environmental Scan Paper

Internal and external environments of two real-world companies should bring further information towards research of an environmental scan. Through the environmental scan the research will bring to sight the reasonable advantages of the companies and plans of use in the company structure. Understanding each company creating value and tolerate competitiveness through business strategy will be written out. Measurements the companies use to validate the strategic effectiveness will show the organizations strategies, and the effectiveness of those strategies.The research should propose more knowledge of the environmental image when ready to move through the competitive business worldwide or local structure. With the environmental scan you have to know the purpose of a SWOT analysis. The SWOT will give you a better view of your company and gives you a deeper understanding of an environmental scan. We have to keep in mind companies in the 21st century have changed a lot to companies back in the days.Starting from the structure of the organization itself, how they plan, how they make decision, up until how they doing things but one thing that has not changed is that organizations which perform with an outstanding result never mistreat their planning. Each organization contends with each other to perform better according to others. These changes are made in order to practice a better organization each day as well as better results at the end of development.A way to get started is a drawing or a diagram showing the preparation in horizontal section of a structure, piece of ground. In planning, the very first step is to set a goal which is defined as â€Å"statements of intended results that are general in nature and are measureable on a naming or ranking scale of measurement. It is important to plan every single step and thing that is needed to be done to evade failure. Later, the importance to understand the purposes to plan which is providinga way about what the organ ization does, and what and why it needs to be accomplished so that the organization as a whole knows exactly what they are required to do. Therefore when they know what to do, they can work together with other staff to accomplish the goals that have been set to achieve. One of the companies that I chose is coca cola FEMSA. Coca-Cola FEMSA is the largest franchise bottler of Coca-Cola trademark beverages in the world, with operations in Mexico, Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela, Argentina, Brazil and the Philippines (â€Å"Coca Cola â€Å", 2014).Coca-Cola FEMSA is working together with The Coca-Cola Company to develop more innovative joint business models to continue discovering and participating in new lines of beverages, ranging existing product lines and successfully advertising and marketing products. Cokes strategy is transforming their commercial models to focus on their customers’ value potential and using a value-based segmentation approa ch to capture the industry’s value potential.Implementing well-planned product, packaging and pricing strategies through different distribution channels (â€Å"Coca Cola â€Å", 2014). Driving product innovation along our different product categories and achieving the full operating potential of our commercial models and processes to drive operational efficiencies throughout our company. Looking at this company they really do look after what actions they do. Especially since they are trying to expand Coca Cola. The second company I chose is Sony. I chose Sony because technology is big in today’s day.Competitive Advantage of Sony’s unbelievable rise in the field of electronics is due to their innovation and high technology products. Sony prides itself on its history of â€Å"imagination and innovation† in the business â€Å"How Can Sony Regain Its Competitive Advantage? † (2012). Sony has come a long ways making a product better and better each ti me. From camcorders to re-invigorating the home gaming market, Sony has had a history of achieving a competitive advantage over its competitors through the use of innovation. Sony has used this for years in order to survive and grow.Business Strategy class breaks down into a two-by-two environment that consists of: Cost Leader, Differentiation, Focused Low-Cost, and Focused Difference. For example, if a company has a cost advantage as compared to its competitor, they produce same product at a lower cost and through differentiation they can make higher profits â€Å"How Can Sony Regain Its Competitive Advantage? † (2012). Competition in the customer electronic industry is mainly needy on barriers to entry, patent protection, access to capital, and cost & differentiation advantages.Even though Sony is well known for their products they are not the only ones out there making new technology. Their competitors are giving them a hard time like Microsoft with the x box or companies that make televisions also. Besides losing its ability to innovate, Sony also has been to slow in answering to the shift of market demand â€Å"How Can Sony Regain Its Competitive Advantage? † (2012). Lower-cost manufacturers from South Korea, China and South American companies, are increasingly undercutting Sony making it harder for them to charge a premium for its products.In 2001, Sony went into a combined venture with Swedish telecommunications equipment company Ericsson. There was no stimulus on the part of Sony to create a superior smartphone product which could gather a premium as the Apple iPhone did. If Sony is to recover its competitive advantage, they need to get back to creating innovative products that consumers see as unique and provides value. Consumers have much more choosing power and competition is fierce.

President Speech Essay

Delegation: India Mr. President, ladies and gentlemen of the house, Terrorism is a worldwide phenomenon. Every minute, two people are killed in conflicts around the world. Often very little is known about the people who are fighting and dying. The country of India calls upon greater participation of the United Nations in countering terrorism. Worldwide participation should be taken in the implementation of the present anti-terrorist conventions, and new international methods must also be developed in order to counteract terrorist threats. We ask that countries cooperate with each other, particularly through bilateral and multilateral agreements and arrangements to make extraditions easier and deny terrorists asylum, in order to prevent and suppress terrorist acts. Countries must realize that suppressing acts of international terrorism are essential to international peace and security, because even if their countries are not facing terrorism as a crisis, they may eventually do so, as terrorism is a worldwide occurence, which is, as we have seen, often interconnected. Thank you for your attention.

practise and theory essays

practise and theory essays Clear concise introduction as to what your project is about, what themes you will be discussing and why they are important. How do they bare relevance to your project and how have they inspired your work and what sort of response are you hoping to receive from the onlooker? Why is colour important for you? Does it have ritual and cultural significance? Why do you use bright colours in your work? Does it work as well with pastel colours? Does it evoke memories of Pakistan; does it enhance a deeper understanding of your inherited culture? What colours make you comfortable in your visual sphere? Do you have to use particular colours with particular patterns, why is this important? Talk about repeat pattern. Is this a culturally important symbol in your work? What is the purpose of repeat? Why do you use pattern in your work? Do certain patterns have allegorical connotations Are these symbols and patterns purely aesthetic or do they have special meaning? Why is marriage such an important occasion in Asian Culture? Discuss the significance of marriage and what it means to you. Why has this theme inspired your work, what elements have you taken from the idea of marriage? How does this relate to your ideas and your practice? Why is this notion of bejewelled adornment so important in Asian Bridal wear? Is this a feature you would like to expand upon? Is this idea of encrusted jewellery embedded in clothing particularly important in your culture or is it there purely for aesthetic means? Justify why you have taken this and used it in your work. Why have you chosen to take this theme into the interior, what are you hoping to achieve by doing this? Do you follow a set of implicit assumptions when creating your designs or is there a particular methodology, which you follow, expand on this! Is space and layout important? How d ...

Data Protection among Employees Essay Example

Data Protection among Employees Essay Example Data Protection among Employees Essay Data Protection among Employees Essay P5, P6 AND M2 An employee working within the HR department at Dominos became frustrated when she found out that men working within the organisation were being paid more than women who were working in the same role. She decided that the best way to deal with this situation was to email all staff within the organisation and send documents proving her findings. These documents contained sensitive employee information (personal details: address, bank account and salary etc.), all staff were outraged, and the employee was dismissed immediately. The implications of the employee’s actions span across legal, ethical and operational issues in relation to the use of business information. LEGAL ISSUES Legislation (law) is outlined by the government and businesses need to enforce this when handling information. There are various amounts of legislations that protect, pertain to and manage business information. An example would be the Data Protection Act (1996). The Data Protection Act 1998 protects the information held about people from being misused. Another would be the similar and newer regulation The General Data Protection Regulation. There are 8 major principles of the Data Protection Act, these principles require that personal information is: 1. Processed fairly and lawfully 2. Processed for one or more specified and lawful purposes, and not further processed in any way that is incompatible with the original purpose 3. Adequate, relevant and not excessive 4. Accurate and, where necessary, kept up to date 5. Kept for no longer than is necessary for the purpose for which it is being used 6. Processed in line with the rights of individuals 7. Kept secure with appropriate technical and organisational measures taken to protect the information 8. Not transferred outside the European Economic Area (the European Union member states plus Norway, Iceland and Liechtenstein) unless there is adequate protection for the personal information being transferred The General Data Protection Regulation (2018) comes into effect on 25 May 2018. The GDPR builds on existing data protection law to strengthen the protection of individuals personal data. Personal data a business might hold includes: Employee records Customer databases There are stricter rules for sensitive personal data: Sensitive data continues to include information on racial or ethnic origin, political opinions, religious beliefs, trade union membership, health, and information on sex life or sexual orientation. Genetic or biometric data are also sensitive data. Dominos must follow this act and make sure that all obtained customer and staff information is secure, relevant and accurate. At Dominos they collect â€Å"personal information such as your name, address, telephone number and email address as provided by you when you register to My Domino’s or place an order with us† . The employee broke the Data Protection and General Data Act by disclosing sensitive employee information such as financial and personal details to other staff. This is puts staff at risk of fraud and other financial crimes. In this case Dominos have failed, they have failed to maintain the Data Protection and GDPR and have allowed an employee to leak sensitive employee information this can have several major implications on the business staff morale and cohesion as inter-staff trust is likely to be weakened after this event, which can likely take a toll on business performance and therefore sales. Most important employees have now lost trust in the busine ss, it was Dominos job to keep their information safe and yet it got disclosed and spread in a public manner despite the woman’s perceived good will. In order to make employees feel safe and to prevent something similar from happening again, Dominos must implement new organisational policies pertaining to the protection and security increase of employee information. The Freedom of Information Act (2000) allows any individual or business to request information held by a public authority. E.g. Nottingham City Council and Nottingham County Council. In Domino’s privacy policy it outlines the fact that all customers â€Å"have a right to request access to or rectification of your personal data which we hold about you. You also have a right to erase your personal data, to restrict the processing of your personal data and the right to receive your personal data that you have provided to us and to transit such personal data to another data controller†. It was in the employee’s rights to request pay information of both male and female workers within the business but she The Computer Misuse Act (1990) Businesses have to ensure they protect business information. The act splits into three different sections and makes the following illegal: Unauthorised access to computer material Unauthorised access to computer systems with intent to commit another defence Unauthorised modification of computer material ETHICAL ISSUES Ethical issues refer to the codes of practice that exist in businesses to maintain ‘moral principles concerning acceptable and unacceptable behaviour by businesses’. They maintain these ethics on: Use of Email Whistle-Blowing Organisational Policies Information Ownership All businesses have codes of conduct on the correct use of email within the business. These codes often refer to how much and what you can send on email. Examples of expected emails would be: To send business information to staff To send a memo To send a notice of business meetings To distribute news To share basic information to a large group of people Examples of email against most email codes of conduct would be: Personal emails Large amounts of information/documents, to a large number of people Inappropriate content Personal Conversations Sending Confidential materials Dominos doesn’t not have open evidence of internal email codes of conduct however, in order to run the business as smoothly as possible they more than likely use a number of the aforementioned rules. The employee definitely broke these rules by sending confidential materials to the whole Dominos does have codes of conduct pertaining to the customer, they make sure to let customers know that they can unsubscribe from receive promotional materials from Domino’s via email.

New SAT Essay Prompts How Are They Changing

New SAT Essay Prompts How Are They Changing SAT / ACT Prep Online Guides and Tips The CollegeBoard has once again completely revamped the SAT - the changes debuted in March 2016 (tests can have debuts right? Right). We have an overview about all of the changes that have been made, but how do the changes apply to the SAT essay questions in particular? Read on to find out more about the new SAT Writing prompts.

The Proposal Assignment Example | Topics and Well Written Essays - 250 words

The Proposal - Assignment Example In addition, the project will have an additional five subordinate members of the team. The addition of the software developers is to cater for the more technical consolidated subsections. The participants will work towards the achievement of the set project goals while ensuring that such is done before the allocated time for project completion. Overall, the project will have 11 team members. The main activities in scheduled during the project include the correction of the CNG software, which will support implementation of the rest of the project. In addition, the team has sole responsibility of carrying out a software training campaign. The campaign activities will involve setting labels for training customers about the mailing software. In addition, the project’s subjection will carry out the PL/I training. The rescheduled project will take an estimated maximum of two months. Following the completion of the CNG software portion of the project, which will take a week, the rest of the project sections will commence. In this respect, the project will take an overall estimated time of two months and one

Financial Ratio Analysis of Mondi PLC Essay Example | Topics and Well Written Essays - 3250 words

Financial Ratio Analysis of Mondi PLC - Essay Example More importantly, with the global economy favoring emerging market growth and the European economy arguably poised for recovery, Mondi’s heavier investment in production capacity and forest assets indicates that the company is well-positioned to take early advantage of any market expansion that may take place in the near future. Â  Mondi plc is a premium listed company on the London Stock Exchange, and together with Mondi Limited comprises the Mondi Group which is an international paper and packaging manufacturer. The Group has production facilities located in 28 countries, with key operations in central Europe, Russia, and South Africa, and employing 23,400 people. Mondi’s goal is to become the ‘best-performing paper and packaging group in the world’ (Mondi Annual Report 2012) and approaches this with an integrated strategy that aims at attaining standards of workplace safety, ethical business conduct, social responsibility, environmental sustainability, and economic prudence in the course of pursuing its business practices and decision-making. Â  Mondi plc operates globally but is primarily treated here as a UK listed company, therefore analysis of the economic environment shall be focused on the UK to arrive at a concise finding. Later, the industry prospects of the paper and packaging industry shall be described with an expanded world outlook. Â  Data supporting the economic forecasts for the UK, as contained in the OECD Economic Outlook (OECD, 2012), are attached as Appendix A in this report. The OECD forecast highlighted four principal directions it sees in the UK economy. They are: Â  OECD forecasts for the nominal wage shows the likelihood of an upward trend commencing 2013.

Community changes Scholarship Essay Example | Topics and Well Written Essays - 500 words

Community changes - Scholarship Essay Example was doing a random selection on people who will be given authorization to make changes in our community, I immediately saw this as an opportunity to make a difference. If I were to propose three things that I would promote to achieve a positive change in my community, it would be: First, to provide for the needs of the community, such as feeding the hungry, giving poor families a comfortable place to live in, impart to them the knowledge and skills for livelihood, educate the uneducated, and to give the elderly proper care and attention. I propose these projects that would satisfy every level of Maslow’s hierarchy of needs: physiological, safety, social, esteem, & self-actualization, because I believe that when all is gratified, it is when a person would be most productive and motivated, the key to a prosperous society (Maslows Hierarchy of Needs, n.d.). Second, I would want to set a monthly awareness talks and seminars for the community to participate in. Topics of the talks or seminars would involve how to be a socially responsible neighbor & how to be environmental-friendly in one’s community, and at the same time involve activities that will allow households in a certain neighborhood to get to know each other and learn from each other. This is because I believe that a neighborhood’s health affects individual lives (Neighbourhood Effects | Seminars, n.d.). With this said, to be able to enrich the quality of life in a certain community, it is best to instill positive values within them so as to promote cooperation, integrity, friendliness and good will. We all know that a lot of conflicts we now face in society are caused by indifference, selfishness and abuse towards other people. Thus, if I would be able to develop positive values in a small group of society such as the neighborhood, it would definitely help achiev e a peaceful society in the future. Third, I would want to promote a healthy and active lifestyle which would not only benefit the specific

How to increase customers commitment and loyalty to the products Research Paper

How to increase customers commitment and loyalty to the products - Research Paper Example Commitment, as Jones et al. outline, has some specific characteristics. First of all, it is targeted – a person can be committed to different things, including company’s product or the company itself. The subject of the commitment is, thus, what connects an individual with the organization through the person’s psychological attachment. Secondly, commitment may take different forms. Among them are affective, normative and continuance commitment. Each type of commitment has a different psychological basis. Finally, each of the three types of commitment generates â€Å"different effects on various relationship-related outcomes†. This means that, depending on which type of commitment a customer experiences, the individual is more or less likely to be willing to maintain the relationship with the subject of commitment. Similarly, the type of commitment determines how loyal that individual is to the brand or company, and how likely he or she is to abandon the br and or company. Affective commitment, according to Gruen, Summers and Acito can be defined as a degree of customer’s psychological attachment to the commitment target. This type of commitment is based on customer’s positive feelings towards the subject of commitment and is a predictor of such responses as advocacy, co-production, willingness to pay more, as well as the number of purchased items. Therefore, in order to build affective commitment of a customer the company has to make sure its brand, product or service evokes positive associations. Such positive associations can be supported by good company image, its CSR activities, or simply well-designed advertising campaign. Normative commitment is based on person’s feeling of being obliged to the subject of commitment. This feeling is usually evoked by certain social norms and social pressure for acting in a certain manner. Feeling obliged, the customer is more willing to help the company by means of, for instance, paying more for its product, helping in some way or recommending the product to others, thus also helping the organization. This type of commitment is more appropriate for organizations that are able to devote their resources to serving some positive social projects. For instance, a company might tell that it will send part from the received revenue to hungry children of Africa. In this situation an individual might choose this particular company to buy from because he or she feels obliged to help the children. Continuance commitment is based on â€Å"perceived costs associated with terminating the relationship† (Jones et al. 2010, 24). If, for instance, there are no alternatives to some product, or the customer has already invested much into certain company, the customer may feel continuance commitment. The cost of switching to another brand (product, company, etc.) is considered by such a client to be too high. In comparison to emotional affective and moral normative commitment, conti nuance commitment is the most rational form of commitment. Continuance comm

Leadership and Financial Goal Setting of Top SMEs Dissertation

Leadership and Financial Goal Setting of Top SMEs - Dissertation Example ExplanationIt is good to study on this subject because there will be additional knowledge on how SMEs try to adapt some changes in the leadership process as their way to integrate financial stability with their daily business operation. Research aim:The overall purpose of this dissertation is to find out the link between leadership and financial goal setting of top SMEs in the UK. This has to be found out from ten of the best 100 SMEs in the UK. Thus, at the end of this study, the proponent will achieve concrete information about the role of leadership activities and its form in the financial goal setting of top SMEs in the UK. The business world is always looking forward to increase revenue and minimise expenses in order to ensure either profit or good business performance (Liu and Wang, 2008; Abi and Shimizutani, 2007; Ingene and Parry, 1995). The very activity of achieving this is focused on maximising financial concerns in order to achieve the bottom line.Trying to come up with s omething new in the business is focused on many aspects but financial activities and business performance seem to be at the top priority (Hallin et al., 2011; Liao and Rice, 2010). Therefore, it is important to bear in mind that there has to be other considerations when it comes to other significant activities on how to maximise business performance.Considering that business is dependent on human resource as one of its best assets, it is important to consider that people have to be redirected to perform the vision.

Successful traits Essay Example | Topics and Well Written Essays - 250 words

Successful traits - Essay Example Even if the subject of discussion was boring, his ridiculous accent and style made it interesting. X chose to be in the company of the most capable students in the class. Most of the time, he would be with A, B, and C who used to score the first three positions. In the start, X was very bad at studies. Then X did combined study with A, B, and C who were also friends with one another. With the passage of time, X’s grades started to improve. He was respected in the class because of his company. Now that we have graduated, B has taken X abroad with him and has offered him accommodation so that X can easily manage the expenses of his further studies. I bet that had X not been friends with B, his future would have been much different and most probably, not as good as it is now. X chose the right friends at the right time who helped him find the right path for him. Thus, X was destined to be successful!

Leadership and Financial Goal Setting of Top SMEs Dissertation

Leadership and Financial Goal Setting of Top SMEs - Dissertation Example ExplanationIt is good to study on this subject because there will be additional knowledge on how SMEs try to adapt some changes in the leadership process as their way to integrate financial stability with their daily business operation. Research aim:The overall purpose of this dissertation is to find out the link between leadership and financial goal setting of top SMEs in the UK. This has to be found out from ten of the best 100 SMEs in the UK. Thus, at the end of this study, the proponent will achieve concrete information about the role of leadership activities and its form in the financial goal setting of top SMEs in the UK. The business world is always looking forward to increase revenue and minimise expenses in order to ensure either profit or good business performance (Liu and Wang, 2008; Abi and Shimizutani, 2007; Ingene and Parry, 1995). The very activity of achieving this is focused on maximising financial concerns in order to achieve the bottom line.Trying to come up with s omething new in the business is focused on many aspects but financial activities and business performance seem to be at the top priority (Hallin et al., 2011; Liao and Rice, 2010). Therefore, it is important to bear in mind that there has to be other considerations when it comes to other significant activities on how to maximise business performance.Considering that business is dependent on human resource as one of its best assets, it is important to consider that people have to be redirected to perform the vision.

Academic goal Essay Example for Free

Academic goal Essay Review this week’s resources (for example SMART criteria, and the Career Plan Building Activities). Respond to the following in 50 to 100 words each: 1. Describe one academic goal that you have created using the SMART criteria. How do SMART criteria contribute to your academic goals?. The long academic goal I have created using the SMART technique is to pass college. The SMART Criteria break down the goal to make it more understandable and specific to my needs. A more recent goal I want to achieve is getting through my us/101 and my fp/101 classes without any problems. 2. Describe one professional/career goal you have created using the SMART criteria and Career Plan Building Activities results. How did the results of the Career Interest Profiler and Career Plan Building Activity on Competencies contribute to your professional goal development? Using the SMART criteria it helped me develop a goal of getting more information on the job I want to do once I am out of college and have my degree. My goal was to talk to someone who does what I do and get more information on the job I want to do. I sat down with my step dad who does a Tech Support job and talked with him for about 2-3 hours about his job. 3. Describe the stress and time-management strategies you have learned this week that will help you achieve your goals. This week I’ve read about many time-management strategies and the one that stuck out the most was having a planner on you at all times. After reading about this I went ahead and set up a schedule in my phone to follow and boy howdy it has been very convenient, it has helped me tremendously complete all my work on time. 4. Describe how you will balance academic expectations and your personal and professional responsibilities. I will most likely be able to balance all of my academic expectations in college between my person responsibilities very well because I currently am 18 and living with my parents. I don’t really have much to do other than college and hang out with friends. Currently I’m just doing all my college work Monday-Friday then on the weekends just going out and hanging out with friends. 5. How can understanding the importance of SMART criteria and your career interests and competencies help you move towards your career and academic goals? Understanding the SMART criteria and my career interests can help me move towards my goals because I can set up goals that are simplified and more understandable. Understanding my goals specifically will help me achieve them easier. Once I have my goals set up I can work towards completing them in a timely manner.

Allowing Same Sex Marriage in Malaysia

Allowing Same Sex Marriage in Malaysia Marriage normally brings together men and women who complement each other in extraordinary ways (Willard and Harley, n. d.). However, there is an existence of another form of marriage which is a same-sex marriage. Same-sex marriage is legally and socially defined as marriage between two adults of the same gender identity or biological sex (Oxford Dictionaries, 2014). In the earlier century such as ancient Egypt, the marriage between two persons of same gender was encouraged (Altergott, 2012). At that time, attraction between two people with same sexuality is normal and it is considered as an action to express love. In late twentieth century, legalization of this form of marriage becomes a wide debated issue in many nations. However, there are around seventeen countries has approved the freedom to marry for same-sex couples nationwide such as Netherlands which is the first country to offer marriage equality (Pew Research Center, 2013). As of May 2014 in America, same-sex marriage has been legalized in the following states such as Massachusetts, New York, Washington and Delaware (Gay Marriage, 2014). In addition, both Vietnam and Thailand became the first Southeast Asian countries that allow and accept gay marriages but Malaysia is far from adopting the similar accepting attitude to this issue (Michelle, 2013). The issues on religious beliefs and adopted children are the common reason of opponents to affirm their stand. Despite there are some arguments that against gay marriage, there are some reasons that our country and nationwide should consider seriously on the issue of allowing gay couples the equal right of marriage. People usually condemn same-sex marriage based on their religious beliefs. However, it is morally wrong to discriminate homosexual couples solely based on their sexual orientations. In fact, eliminating the right of homosexual couples to get marriage is meant to denying the healthy relationships among gay communities. Therefore, same-sex marriage should be allowed for protecting the right of same-sex couples although there are many arguments against it. Legally allowing gay marriage in our society is able to give basic human right as well as freedom for those who have same-sex orientation based on their behavior preference. The equality principle of human rights is meant by the availability of civil marriage without discrimination to all couple (Australian Human Rights Commission, 2012). Therefore, the right to marriage should be given to everyone as long as that kind of marriage does not hurt anyone. One of the civil right is pursuing the happiness but happiness unable to be chased by homosexual communities when people denying gay marriage (Delano, 2013). In this situation, couples with same gender have no right to marry with the person they love and this is obvious that unequal right of marriage may violate their freedom. In fact, no one should have the right to choose the partner for marriage of other people because this is also morally wrong to eliminate the right of marriage for two people who feel affection for one another. Furthermore, allowing gay couples the right to marry in a legal way is able to foster true freedom of religion (Corner, 2014). Many people are not willing to accept gay marriage as they believe that this form of marriage is morally wrong in their religious belief. However, this is a violation of the true freedom that should be deserved by everyone. In the view of religion, everyone should have the right to get married with the one they love regardless of gender, race or other social category (Faith in America, n.d.). However, banning the gay marriage is actually against the natural and original principles of religious belief. People should be given the right to stay together with another one by concerning on the condition that they will contribute their true love to each other, regardless of sexuality. Therefore, it is no reason to ban the gay marriage based on the religion beliefs. Also, giving the right of marriage for same-sex couples can promote social equality. When gay marriage or same-sex union is in force, this can directly eliminate the minority discrimination towards gay and lesbian. So, this will automatically increase the societal acceptance towards this form of marriage. Based on the statistics, public support to same-sex marriage has risen 8% from the year which gay marriage was first legalized in United States (Saad, 2012). By allowing gay marriage, people will learn to accept and understand the real nature of homosexuality. Therefore, this will able to help in reducing social misunderstanding over the definition of same-gender relationship. Also, permitting gay communities the right to marriage is meant to allow them the right to deserve their dignity and respect. Since everyone has their own dignity, people should not treat gay couples unfairly but respect should be shown to them anytime to prevent them to believe that they are inferior and not worthy to be treated equally. So, this will directly reduce the social stress faced by the gay couples by showing true equality to gay couples in society. In addition, marriage equality will allow gay couples to enjoy benefits and protection legally. Everyone should be treated equal regardless sexuality. By allowing them the right of marriage, gay couples are able to access government benefits and protections of the law which is same with the heterosexual communities (Nolo Law, 2014). Additionally, marriage equality may integrate homosexual individuals into the community. This allows government to provide well protection and benefits to them in an easier way to prevent this community to be treated unfairly in society such the housing benefits and insurance protections to their partner. A strong sense of belonging of gay and lesbian to community can be built with the benefits and support given by government. This is will lead the homosexual couples to be more motivated to make contribution to the society. This is also a cornerstone to create a stable society. Allowing same-sex marriage also can reduce social misunderstanding towards this form of marriage by insisting the right concept on this issue to the people. The ideas of society which think that gay relationships are shallow and uncommitted are inaccurate. Therefore, allowing gay marriage is able to reduce such form of harm to the gay and lesbian. In fact, the unstable relationship is just like in the straight society, where such relationships will also exists but this is merely occupied the minority part within gay communities and exist primarily among the young people (Bidstrup, n.d.). As we know, the relationship will last longer and become more stable as people getting aged and becoming more mature. This natural scenario not only exists within heterosexual communities but also the homosexual communities. So, gay couples should not be denied to marry with the reason of they build shallow and uncommitted relationships all the time. Other than that, allowing gay marriage is able to overcome the problem of misunderstanding over the nature of homosexual relationship. Over the years, people always consider homosexuality as a form of deviant sexual behavior (Messerli, 2009). However, there is a statement about homosexual relationships have existed for around 600 years according to the historical evidence (Bryner, 2007). Also, people always misunderstand that sexual orientation is a choice so that gay and lesbian are able to reform their same-sex orientation to be an opposite-sex anytime they want. However, many researches were being done for proving that there is a biological causation for homosexuality. Scientists stated that the sexual orientation is congenital and unable to be altered (Law Teacher, n. d.). That means if an individual is born to be gay, they cannot made any changes on their sexual orientation. So, it is not fair to treat them in a different way as this is not their choice to be different. Permitting same-sex marriage in a legal way can also improve the health of gay, lesbian and bisexual community. In contrast, banning the same-sex marriage is able to damage the health of those who are identified as sexual minority (Schwecherl, 2013). This decrease both physical and mental related health risk in gay communities. In term of physical health, allowing gay marriage in a legal way may reduce sexually transmitted diseases by discouraging the promiscuous sex. According to the research of scientists, there is an obvious improvement of heath by legalizing same-sex marriage. This is because medical visits about physical problems among homosexual individuals has significantly decreased associated with the reduce in healthcare cost in the twelve months following the change in marriage law as compared to the twelve months before the changes made (Hatzenbuehler et.al., 2012). In addition, allowing gay marriage in a legal way may bring a lot of health benefit regarding the mental health. Since marriage allow couples to become happier they can stay together with the one they love, marriage equality should be promoted to allow the same-gender couples to pursue their happiness (Anderson, n. d.). In addition, unwed people seems less mature in thought and less concern about their discipline. This leads them to be more likely to take some unnecessary risks. So, the homosexual marriage should be promoted to allow same-sex individuals to marry as married people often consider the feeling of their partner before taking risky actions since they are committed to take care of their partner. In addition, since allowing gay marriage is able to reduce or even eliminate the social discrimination, married individuals will less likely to deal with problems of psychological health includes depression (Hatzenbuehler, et. al., 2012). Mental health among sexual minority also ca n be reduced as they can share their problem to each other and they can solve the problem together. On the other hand, there are opponents who argue that allowing same-sex marriage will destroy traditional family values in our society. They always affirm that marriage will only make sense when it happens between opposite-sex couples and allowing this form of marriage will merely alter the natural definition of marriage. Besides, opponents also have considerations about the right given for gay to marriage will directly reduce the normal rates of reproduction. They believe that gay couples are will directly affect the future reproduction level since they do not have the ability of having own children. Opponents argue that allowing same-sex marriage will increase the health risk of gay couples and the heterosexual communities as well. They think that allowing gay marriage will lead to highly promiscuous and bring many related diseases though same-sex couples demonstrate that homosexuality will not harm anyone by trying to segregate their behavior from such diseases (Slick, n.d.). Allowing gay couple the right to marriage will also help in improving their family stability. This is able to promote children well-being in many aspects (American Academy of Pediatrics, 2013). Since children represent the future of the nation, their development should be supported by the society regardless of whom they are parented by. Nowadays, there are about six millions of children are being raised or adopted in households led by gay couples in America (Gates, 2013). However, there are many of them who adopt children are prohibited to get marry legally and this leads the children who are raised by gay couples to be disadvantaged. The lacking of support for gay families denies children within these families the same protections which are afforded by children in heterosexual families. Therefore, this will mislead the children within gay families to believe that their parents are inferior who are not worthy to be treated equally in society. Also, this can avoid the family members o f gay community to be adversely affected. This is because lack of opportunity for gay couples to marry family will add family stress within it. Giving the right of marriage to gay couples can increase the social acceptance and prevent impacts caused on the health and welfare of all household members. Also, the close bond if kinship will be formed by people with a more committed relationship as they are interdependence to each other. So, this definitely will stabilize a family. Therefore, allowing gay marriage can help to support the family stability within gay communities by addressing this injustice. With deeper understanding over gay marriage, it can be known that allowing gay marriage may also bring financial gain or income to government and the society. One of the benefits in term of financial that brought to government and society is the increasing in tax revenue on marriage licenses and tax revenue on sales of wedding items (Ramos et. al., 2009). Since everyone will spend money on their wedding ceremony, this will definitely boost the domestic economic within a gay marriage legalized state. Since permitting same-sex marriage may discourage promiscuous sexual activities and decrease the sexually transmitted illness, it may also reduce the costs of organizing healthy program and campaign. As the marriage equality is able to resolve the problem of psychological health within gay communities, this will also improve their abilities and performance of job which is good for any business and employers. As we know that married couples are happier and become more optimistic and energe tic than singles, they will be more productive. Therefore, this allows them to be more concentrate in doing their works. By an indirectly way, this can improve the business competitiveness and economic conditions within our country. It is also obvious that allowing same-sex marriage does not harm the opposite-sex marriages and communities as well as the traditional family values. This is because society will continue to function well with the existence of gay marriage. There is no proximity between implementation of same sex marriage laws and rates of opposite sex marriage (Ferro, 2013). There is a research of United States recognize that there is no significant changes in rates of opposite-sex marriage as compared the rates after and before the legalization of same-sex marriage (Diebold, 2013). This means same-sex marriage does not bringing down the venerated institution of marriage. Allowing this form of marriage will not alter any previous set legal framework of the marriage institution as gay couples will accept to the same duties that are currently imposed on married opposite-sex couples (Mormons for Marriage, 2014). Apart from that, people always condemn that gay marriage is exposed at high divorce rate as the relationship between gay couples is uncommitted. In fact, divorce rates do not correlate directly with gay marriage. This is because data shows that divorce rate in the states such as Massachusetts that allow marriage equality is lower than in states that gay marriage is not recognized (Aldridge, 2012). Also, decreasing reproduction rates which always condemn by heterosexual communities towards same-sex couples is not only caused by same-sex marriage but also infertile couples. Since infertile couples are still gaining the equal right of marriage, gay marriage should not be the exception. In conclusion, same-sex marriage should be allowed and accepted by government and society since it is uncivilized and unmerited but it promotes the social equality in the way that it does not harm anyone. However, it must be controlled under strictly regulations to protect the equally welfare of both homosexual and heterosexual communities. Therefore, in order to allow the gay marriage by not affecting the other communities, governments should be take a more serious view on the legislation of this form of marriage to ensure the basic human right of everyone being protected. Educational programs should also be supported and developed to change the social view towards this issue.

Comparing British Rule and Democracy in Rip Van Winkle :: comparison compare contrast essays

Comparing British Rule and Democracy    Rip Van Winkle   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In post-revolutionary America, literature began to show influence of the newly created democracy. As is the case with any young government, many different interest groups arose to attempt to mold the government according to their vision of democracy. Washington Irving, a native New Yorker born in 1783, grew up in a world engulfed in this democratic fanaticism. He grew up to be, as befitted his childhood atmosphere, a political satirist. This satirical nature of Irving’s shines brightly in Rip Van Winkle, as he uses historical allusions and symbolic characters to mockingly compare colonial life under British rule to the democracy of the young United States. The first historical satire occurs attached to the name Peter Stuyvesant, whom is mentioned twice with exaggerated praise. Stuyvesant, a harsh and strongly disliked governor, was in power when the English seized New York. Irving uses a false respect for Stuyvesant to humor the Dutch of New York, who blamed him for the loss of the land to the English. Having set the scene as a Dutch-friendly narrator, Irving introduces Dame Van Winkle, Rip’s stern wife, who maintains contempt for Rip’s laziness and carefree attitude. Dame Van Winkle’s harsh control over her husband represents King George and the English rule of the colonies. Whereas the colonies were mistreated by George, yet felt faithful and attached to the Crown, Rip stood by his demanding wife. The irony lies in Rip’s indifference to Dame Van Winkle. He was chided and bossed, but he was content. Nicholas Vedder, the owner of the inn, who dominated the conversations and opinions of the junto represents the colonial governors appointed by the Crown. While he rarely spoke, his influence was always present. This mirrors the inactive role the governors took in political affairs, and the colonists considerable respect for them. The relationship between the governors and Britai n is illustrated perfectly by Irving when Dame Van Winkle comes to the inn to collect her husband. â€Å"Nicholas Vedder himself, scared from the daring tongue of this terrible virago, who charged him outright with encouraging her husband in habits of idleness.†(Irving 901) While a characteristically influential man, Nicholas is no match for the intimidation of Dame Van Winkle. The turning point of the story occurs when Rip walks deep into the woods and encounters a mysterious band of oddly dressed strangers with foreign customs.

The Work Of Poet And Philosoher Archibald Lampman :: essays research papers

The Work of Poet and Philosoher Archibald Lampman Poet and philosopher Archibald Lampman (1861-1899) led not a life of his own, but an existance forced upon him by peers and an unfeeling and cold society. Dying far before his time, Lampman led a life of misery. He was supported only by a few close friends and his immortal poetry. This essay is founded around one particular of his works but I feel it necessary to discuss the conditions in which he lived in order to fully understand what he was trying to express and/or symbolize. Lampman really hated his day to day life, he lived only for his friends and his works. Trapped in a city for which he had no love, he often reflected his loathing of it in his numerous works situated in cities. A lover of nature, Lampmans poems often immediately assumed a tone of life, mirth, and a feeling of pleasure and warmth; the others formed a picture of death, hell, and hate all held together by the one problem that is always present, Man. With few close friends like Duncan Campell Scott, and other that were poetically inclinded, Lampman formed a group through-out collage that met frequently to write and discuss. Close friends like that influenced him to write such popular pieces as "Heat" and "A sunset at Les Eboulements" and yet in his darkest moments we get the main topic of this essay "The City of The End of Things". Like most great poets, Lampmans moods and feelings had a direct effect on the nature and topic of his poetry. Lampman chief poetry was done after a great joy in his life, or a great sadness. Sadly, Archibald was not a rich man and lived not a happy life, and most of his poetry reflects that. "The City of The End of Things" was written in a time of great sadness and hate for the world. Published one year after his death many people fail to realize the direct connection to themselves in the poem. Lampmans poetry was divided into two moods, saddness and joy, each primarly involed with nature or cities. Let us discuss the tools used in "The City of The End of Things". Dubed "The Apocalypic City" by Many experts, these mutations of the apocalypic city shows how much Lampmans visions shifted with his moods. He was passionatly committed to social change, but in extreme he identified redemption with paralyzed oblivion (N.G Guthrie) The infernal features of the City are so many inversions of the values that Lampmans saw in natural landscape. Its roaring furnaces, its "ceaseless round"

Srs for Bank Management

EXPERIMENT NO: 2 AIM: To document Software Requirement Specification for Dance Academy. THEORY: 1) Introduction: 1. 1) Purpose: This document gives detailed functional and non-functional requirements for Dance Academy. The purpose of this document is that the requirements mentioned in it should be utilized by software developer to implement the system. 1. 2) Scope: This system allows the bank employee to maintain a record of all the customers who have account in the bank.With the help of this system, the employee should be in a position to search the records of a particular customer, provide him detailed account information and delete and update the customer information as and when required. 1. 3) Overview: This system provides an easy solution to the bank employee to maintain customer as well as employee records and maintaining a record of all the transactions that take place. 2) General Description: This Bank Management System replaces the conventional, traditional file and record based system with the help of which a lot of paper work will be reduced.Thus the manual work of maintaining files which are subjected to physical wear and tear can be avoided. The employee must be able to view all the information of customers such as name, account number, date of birth, gender, address, initial balance. Also it must be able to record different transactions such as withdrawal, deposit or transfer of funds from one account to another. The employee can also add new staff members to the system providing them direct access to the database and thus enabling them to provide services to the users.The employee can also change his password to follow security constraints. 3) Functional Requirements: 3. 1) Description: The identity of each customer is verified and only then changes are made to the records each customer. After proper verification, the bank employee can bring proper changes to the database as per the requirements of the user. Also the system maintains an employee database thus keeping a record of all the members of bank as well as keeping the records of the transactions which take place daily. 3. 2) Technical issues: The system should be implemented in .NET. 4) Interface Requirements: 4. 1) GUI: GUI 1: The first form provides login page for the employee. GUI 2: After successful login, there are different actions that can be performed i. e. change password, sign-out, add customer, delete customer, add details, view details etc. GUI 3: For adding customers, all the required information is taken and the submit button is selected for making corresponding changes into the database. GUI 4: Once the changes are made into the database, on clicking the view details icon, the details of the customer can be obtained.GUI 5 and 6: The details of the customer can be updated with the help of form 5. A particular customer can be removed with the help of delete customer option. GUI 7,8 and 9: These forms record the different transactions such as withdrawal, deposit, transfer. 4. 2) Hardware Interface: Hardware Interface 1: The system should be embedded in each PC of the bank and in all of its branches. 4. 3) Software Interface: Software Interface 1: Bank Management System. Software Interface 2: The staff and employee database should maintain necessary records. ) Performance Requirements: The system should work concurrently on multiple computers during the working hours of bank. The system should support 50 users. 6) Design Constraints: The system should be designed in 2 months. 7) Other Non Functional Attributes: a) Security: Each employee is provided with a user ID and password to log into the system. Only then he can manipulate the database. b) Availability: The system should be available during bank working hours. c) Maintainability: There should be a facility to add or delete customers as and when required. ) Reusability: The same system must be used in every financial year. 8) Operational Scenarios: There will be an employee data base and customer database. The employee database contains personal information of all the employees. The customer database contains personal as well as account related information. 9) Preliminary Schedule: The system has to be implemented in 2 months. CONCLUSION: Thus we have documented Software Requirement Specification for Bank Management System (BMS).

Claude Cahun: Boy & Girl Together

Claude Cahun: Boy & Girl Together For this discussion I found an interest in the gender bending â€Å"self-portraiture† of Claude Cahun. An added interest I later found about Cahun and her work came after googling her name; I found some articles about feminism in art that not only speak about Cahun and her feminist work, but also about Cindy Sherman’s art as well (Imagine that to my surprise).Cahun was one of first the 20th century (female) artists to dress herself up in an array of gender bending disguises and photographed herself in the name of art, from the time she was 16 with the collaborative assistance of her life partner (and step sister), Marcel Moore. Cahun had preferred to present herself as both object and subject for her own sexual fascinations, rather than a passive object (Claude Cahun, Self-Portrait, 1928, The Guerilla Girls’ Beside Companion to the History of Western Art, page 62) o be consumed by the â€Å"male gaze. † Claude’s wor k was scandalous to everyone including the homophobic, surrealist men she hung out with, as she paved her own path towards liberation; could Cahun and Moore have been the first two Guerilla Girls’ of the 20th century? Yes, I do feel that woman’s artwork is read in a gender-based way, while men’s is mainly looked at in terms of its content and statement. Claude Cahun’s artwork is looked at as scandalous and pornographic; the surrealists wrote her out of their history.On the contrary the surrealists could appreciate that of Rrose Selavy, the avant-garde alter ego of Marcel Duchamp; a male artist disguised as a woman for art’s sake. Claude Cahun’s gender most definitely comes into play when interpreting and studying her work, as well as her sexual identity. Cahun disrupts restrictive ideas about gender, social prescriptions and femininity. The fact that has surprised me throughout the study of art history is that only the art of white, European affiliated men held any merit. Meaning, the art itself was not looked at by what it was or how well it was created, but y who created it as to whether it was to be consider museum worthy or not. â€Å"What do women want? They want the human to be neither man nor woman. † – Jean-Francois Lyotard (The Guerilla Girls’ Beside Companion to the History of Western Art, page 59) I found this to be supportive of how artwork should be studied, interpreted and of its success of not. The art should be the topic and the content and message be heard over the fact of whether it is created by a man, a woman or someone in-between. References: * The Guerrilla Girls' bedside companion to the history of Western art. New York: Penguin Books, 1998. Print. page 62-63. * â€Å"Claude Cahun. Guerrillagirlsbroadband. N. p. , n. d. Web. 2 Apr. 2012. http://ggbb. org/meet-the-broads/claude-cahun/. Claude Cahun – radical, Jewish, lesbian, writer, resistance fighter, political activ ist, Surrealist, photographer strangely prescient in their concern with sexual politics and gender identity. Her self-portraits represent such a diverse range of sexual selves Although Cahun did not become closely associated with Andre Breton’s Surrealists util the early 1930s, she later declared herself to have â€Å"always been a surrealiste†. The Surrealists organized in response to the rise of Hitler and the spread of fascism in France.Her political commitment extended throughout her life, and though she might best be described as a libertarian anarchist, her politics had an explicitly feminist subtext In examining issues of female self-identity and subjectivity, before they were really formulated as such, Cahun was moving toward her own liberation. Jersey was occupied by the Germans during World War II, and the two women mounted resistance activities such as writing and distributing anti-Nazi leaflets. Cahun was nearly executed for this act, but was given a reprie ve at the last minute.German soldiers moved into Cahun and Moore’s home, destroying much of their art work, including original photographs, photo-plates and negatives. The two women were subsequently incarcerated. The ignorance about Cahun is such that there are source books on Surrealism that refer to her as a man. Cahun’s boyish image was, in fact, shocking in the context of mainstream French Surrealism. The male Surrealists not only advocated heterosexuality, but tended to be homophobic. Claude was a lesbian, A Jew, and a Marxist, three no-nos to the Nazis, who invaded France in 1940.

Interview with an Older Adult

Virginia Western Community College Practical Nursing Program Spring 2013 NUR 135-PN Drug Dosage Calculation Review of Problem Areas Reconstitution of Non-injectable Solutions Prepare the following nutritional solutions for the designated time period. 1. Order: 1/2 strength Isomil 6 oz. p. o. q4h for 24 hours. How much formula and water will you use to prepare a 24-hour supply of feeding? 2. Order: 1/2 strength Ensure 8 oz via nasogastric tube to be given over 8 hrs. How much formula and water will you use to prepare this feeding? 3. Order:1/4 strength Jevity 300 mL via G-tube q6h.How much formula and water is needed to prepare enough feeding for your 8-hour shift? 4. Order: 400 mL of 1/4 strength Ensure over 6 hours via nasogastric tube. Supply: Ensure 240 mL cans. How much formula and water is needed to prepare this feeding? 5. Order: Irrigate wound with 50 mL of 1/2 strength hydrogen peroxide and normal saline q4h while awake. How much hydrogen peroxide and NS will you use to prepa re this solution for each treatment? 6. Order: 1/2 strength Ensure 16 ounces by gastrostomy tube over 4 hrs. Add ________mL of Ensure and ______mL of water to make the desired solution. 7. Order: 3/4 strength Sustacal 400 mL p. . q. i. d. Add _________mL of Sustacal and ______mL of water to make the desired solution. IV Calculations 1. Order: 500 mL NS IV to infuse @ 250 mL/hr. The IV tubing has a drop factor of 10 gtt/mL. You do not have an IV pump available. Calculate the drops per min you would set this IV to run. 2. Order: 1 L of O. 9% NaCl IV to infuse over 6 hours. You will use a microdrop set to administer the IV fluid. What is the flow rate in gtts/min? 3. Order: 1000 mL 0. 45% NaCl to infuse over 12 hours. At what flow rate will you set the infusion pump? 4. Order: Kefzol 1. 5 g IV PB diluted in 100 mL D5W to infuse in 20 min.You are using a 10 drop/mL set. What is the flow rate in gtt/min? 5. Order: Ancef 2 g in 100 mL D5W IVPB in 30 min to be administered by infusion pump . At what rate do you set the infusion pump? Pediatric Dosage 1. Order: Phenobarbital 45 mg p. o. b. i. d. Child’s weight 35 lb. Recommended dosage is 6 mg/kg/day q12h Supply dosage: Phenobarbital 50 mg/mL How many milliliters should be given per q12h dose? _________ 2. Gentamicin 45 mg IV q8h is ordered for a child weighing 45 lb. Recommended dosage is 6 to 7. 5 mg/kg/day in three divided dosages. The available supply of gentamicin is 100 mg/mL.How many mL of gentamicin should be given per dose? __________ 3. Order: Penicillin VK 56 mg/kg/day p. o. in 4 divided doses Child’s weight is 55 lbs. Available: Penicillin VK 125 mg/5 mL How many milliliters should be given per dose? _________ 4. Order: Rocephin 200 mg q8h p. o. Supply: Rocephin 500 mg/mL Recommended dosage is 75-150 mg/kg per day Child weighs 15. 4 lb Is this a safe order? If safe, how many milliliters should be given per dose? _________ 5. Order: SoluMedrol 1. 5 mg/kg is ordered for a child weighing 74. 8 lb s. Supply: SoluMedrol 125 mg/2 mL How many milliliters should the nurse administer? ________ Reconstitution of Injectable Solutions 1. Order: Kefurox 0. 75 g IV q12h Available: [pic] a. How many milliliters of diluent will you add to reconstitute the solution? _____ b. How many milliliters will you administer? _____ 2. Order: Ancef 0. 275 g IM q6h (See label below. ) a. Reconstitute with _______mL diluent b. What is the dosage strength of the prepared solution? _________ c. Give: ________ [pic] 3. Order: cefazolin 450 mg IM q. 8h (See label below. ) a. Reconstitute with ________mL diluent. b. What is the dosage strength of the prepared solution? __________ c. Give: _____________ pic] 4. Order: Penicillin G potassium 450,000 units IM at 7am Available: [pic] a. What is the total dosage strength of the vial? _____ b. Which concentration would be appropriate to mix for the ordered dose? _____ c. How much diluents must be added to make the appropriate concentration? _____ d. How many mil liliters will you administer? ________ Conversions 1. gr v = ________mg 2. 15 mg = gr ________ 3. 40 mg = gr ________ 4. gr 1/5 = _______ mg 5. gr 1/150 = _______ mg 6. 50 mg = gr ________ 7. 5 lbs 12 ounces = ______kg 8. 18 lb = ________kg 9. 24. 2 kg = ________ lb 10. 6 lb 4 oz = ________kg

Health organizations Essay Example | Topics and Well Written Essays - 500 words

Health organizations - Essay Example Alcohol 101+ is an organization that that helps students to desist from taking alcohol in order to live healthy lives. Similarly, it has a dean’s office that displays videos for students to view the implications of uncontrolled drinking. This includes stories told by a Greek student and one student athlete through interactive videos. Additionally, the narration also includes Driving Under the Influence (DUI) and the proceeding repercussions. On that note, first years are the prime targets of helpful information to deter them from peer influence. This is whereby college rules and consequences are introduced in case there is a violation of the rules or regulations. Concerning Greeks, this is an illustration of the various perspectives of the social life that define the life of students in the school (World Health Organization, 2004). Therefore, this initiative begins with proposal from the Greek Leadership Council on three options meant for students. This include activities free of alcohol, blow-out party and responsible hosting. In other words, the section is meant to put more emphasis on values and missions of Greek campus life where discussion on responsible drinking is at the forefront. However, student athletes play other fundamental roles for Alcohol 101 Plus in terms of facing various challenges. For example, celebrity status, maintenance of a social life, time constraints and athletic performance among others.

Read the article first, then answer the question Essay

Read the article first, then answer the question - Essay Example The exercise facilitates people to overcome their problems and look at the brighter side of the things, resulting in higher productivity at workplace. Human behavior is intrinsically linked to socio-psychological wellbeing of individuals which is reflected in their interaction with other within the defined social fabric or environment. Thus, understanding of human traits and their behavioral pattern greatly equips organizational leadership to ensure improved performance outcome at the workplace. Levinson (2002) believes that psycho-analytical tools help to understand the hidden dynamics of human relationships, especially within work environment that is mainly described by organizational culture, social defenses, motivation, leadership imperatives etc. Effective communication would help to promote understanding of conflicting issues and situations so that they can be resolved easily. Hence, organizational leadership must constantly promote greater communication amongst the workers and create environment for building constructive relationship based on mutual respect and understanding of cross cultural values. Sharma, S and Chatterjee, D. ‘Cos Are Keenly Listening to ‘Happiness Coach’’. Economic Times, 16 July, 2010. http://articles.economictimes.indiatimes.com/2010-07-16/news/27574395_1_happiness-management-guru-spiritual-teacher 27 Jan.

Agricutural extension Research Paper Example | Topics and Well Written Essays - 1000 words

Agricutural extension - Research Paper Example Agricultural extension refers to the acts of impacting critical agronomic techniques and skills to the rural farmers in a participatory manner, with a goal of improving the overall performance of farmers (White, 2012). The process of agricultural extension generally involves conveying of essential and practical information to the farmers. The data usually includes ways of using improved seeds, pesticides and fertilizer. Agricultural extension education started in the early 1800. Immediately after American Revolution, many agricultural societies began to operate. One of the main societies was formed by John Skinner, who encouraged American farmers to start reporting on their successes and methods they used to solve various problems they encountered in their daily farming activities. This served as a platform for many American farmers. They exchanged ideas on how to enhance their farming skills using the platform (White, 2012). In the early 1910, USA agricultural sector in collaboratio n with agricultural colleges started to provide agricultural extension services to the rural farmers. With the use of the free extension services, farmers were able to increase wheat production in the country by nearly 40 % (White, 2012). This helped America to contain the food shortage problem that came as a result of the world war one and two. During the famous severe depression, agricultural extension services, mainly concentrated on improving the farm management skills of individual farmers. They engaged in a programme of teaching farmers how to sell their products at favorable prices. They also offered women basic skills on how to ensure they obtain proper nutrition for each household (White, 2012). They offered free services to women on how to improve their home poultry production, house gardening and also carrying out food canning to avoid wastages Incase of surplus production. Traditional agricultural extension services concentrated more on improving production at the househ old level as opposed to the present extensions. The extension mainly dealt with production and marketing of agricultural products. With new rules and policy changes, extension education for the next twenty five years will be so much different with what was offered in the past. Instead of focusing on rural farmers only, the agricultural education extension will deal with more broad issues affecting peoples life’s both in urban and rural areas (Rice, 2012). With economic and environmental dynamics, the extension education will dwell on how to help individuals learn new methods of obtaining income through encouraging them to adopt auxiliary enterprises. The extension will focus on helping farmers to improve their marketing strategies, management skills and also efficiency (Rice, 2012). This will ensure that farmers are able to deliver effectively. The new extension services will also deal with training farmers on how to take care of health, safety and consumer issues of the agri cultural products. Customers are with age becoming more health alert. This calls for distribution of high quality and safe products. Farmers need to be taught how to produce safe agricultural products for their health safety and others. With this in mind, the new extension services will focus on teaching customers how to implement safe biofortification processes so as to ensure their products are safe for consumption (Rice, 2012). Critical issues Agricultural extension has continued to live in the process of change globally. With the support of international agencies, governments are struggling to avail both financial and structural reforms to ensure extension services are improved and accessible to the targeted farmers. With all this support from the government, the agricultural extension will be focusing on all the key issues affecting the daily health of the people of America and the nation future as a whole. It will intensively dwell on ways to; ensure healthy human population, public improvement and development of agricultural

Crime and Poverty Research Paper Example | Topics and Well Written Essays - 2250 words

Crime and Poverty - Research Paper Example The genesis of the crime Before reviewing some sources related to poverty and crime, it is important to determine the evolution and genesis of the crime. As mentioned above, poverty is a social phenomenon. This means that it is socially constructed. According to Obeidallah & Brooks-Gunn, the cases of crime have been rising drastically since the advent of agrarian revolution (1475). Crime is an activity that occurs when a person uses unaccepted means to solicit resources, money or to benefit him or herself. Poverty limits one from getting basic needs hence encouraging crime Inability to meet the basic needs is one of the major factors fuelling crime. A person who does not have means of making life comfortable or sustaining life would opt into engaging him or herself in activities that would enable him or her to acquire the basic needs. However, these activities are usually not socially accepted. They are classified as crime. Poverty is the main factor that limits people from using the legal means to acquire their daily bread. It does this by limiting the access to resources such as money that can be used to pay fees, access good schools and finish education. According to Hannon & DeFina, education is a means through which a person can get money and other resources necessary in offsetting the daily expenses that relate to life matters (53). However, because of poverty, some people would find it difficult to pursue their education to the expected level. The chances of such people getting employed become limited. Consequently, such people would have to opt into those activities that are not socially and legally accepted, crime. In a study conducted in Dubuque to find out the trends and perceptions of crime in conjunction with poverty, it was found... The intention of this study is crime as an unaccepted social activity that entails doing things or activities that are against the expectation of society. A number of studies related to crime and poverty have been conducted but most of them normally focus on these social phenomenons individually. Few researches have tried to find out the link between the two. However, none of the researches is comprehensive and intensive enough to explain the relationship between crime and poverty. From the foregoing discussion, it is clear that poverty play an important role in creating an environment that fuels crime activities. However, the discussion implies that there is no direct relationship between poverty and crime. This means that poverty fuel crime by limiting man from accessing resources that are necessary in development of an ideal life. One interesting idea that should be noted as far as poverty and crime is that crime is a short cut of meeting ones basic needs. It is closely related to lazy and poor people who cannot work hard through the normal legal and socially accepted process. This implies that the best way of mitigating the crime rate is by helping people navigate through their education so that they can acquire better ways of dealing with life challenges as well as better means of earning their livelihood. The discussion also implies that criminal justice system should not be handled independently because it does not provide long term solution to the crime rates. Conversely, combining the criminal justice system and the welfare system would bring a relatively long term solution to the rising crime rates

The Khmer Rouge Tribunal Essay Example | Topics and Well Written Essays - 750 words

The Khmer Rouge Tribunal - Essay Example In the trial, only four cases were planned to be carried out. The first case was against Kaing Guek Eav. Eav was the chief of the S-21 prison and was sentenced for more than 15,000 murders and crime against humanity. Eav was sentenced to a life sentence in prison. The rest of the three cases did not yield the same results. In Case two, only two people, Nuon Chea and Khieu Samphan were tried. One of the defendants, Ieng Sary, the foreign minister of Khmer Rouge died while his wife, Ieng Thirit was declared mentally unstable. The other two cases were never brought to trial. In this case, even the defenders’ names were not officially released. There were many others who were also not brought to trial. The government, in this case, was to blame as it forestalled on getting the perpetrators convicted. One reason behind this is that the present government is formed of many individuals who themselves participated in the incident. These people fear their own indictment and therefore t ry their best to clog the trial. In my opinion, these trials could have served as an important lesson in future against war crimes, genocides, and crime against humanity. The UN could have set a good example here. However, the tribunal did not have the desired result. It failed to try most of the criminals involved. Only Kaing Guek Eav, the chief officer of the S-21 prison was truly tried in the tribunal. The others found excuses for the trial. These people had power over the government to prevent them from standing trial.

Sustainable Brand luxury Essay Example for Free

Sustainable Brand luxury Essay Introduction What is striking is the similarity between the two. I can say that sustainability and luxury are similar to bedfellows. Sadly, this would be somewhat naive. Luxury is constantly on move as said by many economists (Kapferer 2008, p. 96). Sustainable fashion with its luxury indicates living harmoniously with mother earth; it is employing trained artisum in safe and humane working conditions. Luxury products are often considered to have larger environmental footprints than their peers. There is an area where sustainability now encourages the luxury dream itself. (Exploria Art of Travel) Nature that is unspoiled is rare today, a chain of hotels emerged where the dream is sustainability like Explora in chille with resorts in Atacama and other places, and these are fully positive energy buildings, with no litter. An organic bacterium is used to destroy everything and food is produced through organic farming by native farmers and so on. Sustainability luxury now Luxury brands are now-a-days interested to turn over a new leaf. Many firms are repositioning to compete with others in their field through environmental and social responsibility as a point of differentiation when competing for the share of consumer wallet which is very tight in economic downturn. (Lakshmi Prasanna 2013, pers. Comm. , 18 Feb. ), Luxury has now passed into masses rather than a cream layer. Sustainability luxury have been Luxury brands have been bought by only those who had money, taste and power. Some products play a role of status symbols and simply they are perceived by public. There is no necessary that these are better than their less expensive products, are bought with main reason of displaying wealth. (Inconspicuous consumption, 2008) These types of products are objects of socio-economic phenomenon called conspicuous consumption. Sustainability luxury can be or ought to be Luxury brands usually set their own standards. Very high gross margins are achieved by Luxury brands and they relay strongly on their reputation, because reputation gives strength to the brand (Tabatoni et al, 2010). People are purchasing luxury goods and are promoting new era of market innovation around sustainability. Every category of good available in the market today includes similar products whose luxury is marked by better quality components and materials. Focus The focus of this article is to analyze relationship of luxury and sustainability. It’s important to see how today’s young consumers, so conscious of green values do, balance their continual need for ever-newer fashion with their presumed commitment to environmental sustainability The image1 above you can see European business review 2013. Market demand Luxury brand is very visible sector; public attention is wholly linked to its high profile customers, VIP’s and celebrities. For many years the luxury goods market has been on an upward climb. The industry had a setback in 1997 called the Asian Financial Crisis, In 2000 the industry has performed well, the luxury products market in the world which includes drinks, fashion, cosmetics, fragrances, watches, jewelry, luggage, handbags – was worth close to $170 billion and grew 7. 9 percent. Only (-0. 9 percent) decline was suffered by this sector, which was the lowest (Okonkwo, 2007 pg.145). (Epsten roy 2003) Today sustainability is regarded as virtually important business perceptive by multiple people such as investors, stake holders, customers and policy makers. Horizons of sustainability: Raising awareness In regard with sustainability the company’s are taking much regard in making changes that support the term sustainability, the more the changes are made they will tend to become part of the company’s identity and mix up into their overall strategy, leading not only to greater sustainability but also greater trust from consumer’s. By remaking the fundamental values of luxury, sustainability can help to clearly check its difference versus more common premium brands. At a time when sustainability is still not well understood or accepted by many people, the influence exerted by luxury brands could play a key role in raising both awareness and also helping to drive behavioral change in consumers. First input must come, not from consumers, but from pioneering brands (Leslie). Brands that will- Encourage reparability and long life of product Promote principle of buy less and pay more. Dematerialize and reinvent luxury experience. Promote respect for appropriate compensation of craftsmanship. Serve as sustainable trend setter. In order to create demand brands should make their image by raising awareness among consumers. In terms of awareness rising, consumer education and behavior change campaigns, major role can be played by celebrities but there also range of other possibilities including traditional and social media which can be interesting, fun and relevant to the audience of all groups. Another event of the luxury market is Luxury Shopping Avenues. Certain thoroughfares like Melbournes Collins Street, Singapores Orchard Road, Amsterdams P. C. Hooftstraat Athens, Chicagos Magnificent Mile, Paris Champs-Elysees, Avenue Montaigne (Wikipedia) area are some places where most luxury brands tend to be concentrated. These are managed by large companies which concentrate luxury goods stores. Positive behavior of buyer: schemes For retailers, the challenge is always to attract customers to their spot as there are many alternatives for customers and help them to understand the benefit in making sustainable choice. Some use incentive schemes which help to keep customers loyal by rewarding them with points that can be spent on virtual markets/ websites. And customer loyalty and willing to pay price premium is particularly important for new ethical brands that are looking to grow. It’s said retaining old customer is better than finding new customers as finding one costs double then retaining the old one. Barriers Luxury is based on object rarity or can be also said as scarcity. . (J. N.Sheth et al, 2010) High prices limit demand for these products and are the best way to protect future of these resources. Sustainable luxury goods- Do not directly focus on customers. Do not recognize emerging threat from rising global over-consumption. The approach is not holistic. Conclusion Sustainable luxury goods have long standing concern for quality and craft. Blendell and Kleanthous (2007) The choice of consumer to pursue the luxury is linked to the brand’s stance on important social issues, such as saving the planet. All that can be said is â€Å"for all we know, we might not get tomorrow to save earth. † There are some brands showing how luxury fashion can successfully achieve and market sustainability and ethics. As a consumer myself, I would want to show that I not only enjoy good quality of the good but that I also care for environment and I hope most of consumers think alike. References Exploria Art Travel, 8 April 2014, www. exploria. com/sustainability Jagdish N Seth, Nirmala K Sethia, Shanthi Srinivas, 2010 â€Å"Mindful Consumption: A Customer Centric Approach To Sustainability† Academy of Marketing Science, US Kapferer, Jean-Noel, 2008 â€Å"The New Strategic Brand Management† 4th ed. Kapferer, Jean-Noel, 2013 â€Å"The European Business Review† www. europeanbusinessreview. com/? p=2869 Okonkwo, uche, 2007 â€Å"Luxury fashion branding: Trends, Tactics and Techniques† Tabatoni, O Kapferer,J-N, 2010 â€Å"Are Luxury Brands Really A Financial Dream? † HEC Paris, Research Paper,July 2010 Virginia postrel, 2008, â€Å"Culture and commerce – Inconspicious consumption† http://www.theatlantic. com/magazine/archive/2008/07/inconspicuous-consumption/306845/ Leslie pascaud, Director sustainable marketing and innovation practice, viewed 8 April 2014 www. addedvalue. com Partridge, D. J. 2011 â€Å"Activist capitalism and supply chin citizenship: producing ethical regimes and ready to wear cloths† current 52 (s3). Blendell, J and Klenthous, A 2007 â€Å"Deeper luxury: quality and style when the world matters† Godalming: wwf. uk Ceri Heat Cote- â€Å"The ethical fashion†, 17 sept 2012 http://source. ethicalfashionforum. com/article/marketing-sustainability-for-the-luxury-fashion-sector- Wikipedia.